Business Model Canvas:
Product Logo:
This is the progress for the product logo. I have 2 options for the product name which is MAMAMASK and MOMASK. Both use typography in pink color to show feminine impression and also love from the mother to her baby and to herself (self-care during pregnancy). The leave shape shows the organic value its product carries for using natural ingredients. The typography is using sans-sherif to depict modernity and simplicity of the product to be used as a skin treatment for modern mothers who is busy but still want to give special care to theirselves during their pregnancy.
Product Packaging:
I plan to use this brown Kraft packaging with aluminum plating on the inside and also plastic zipper to prevent leakage. It is also important to keep the product’s life last longer (aluminum doesn’t create any reaction with the ingredients and the plastic zipper reduce the contact with open air and create and air-tight space).
This is the design of the font-part of the packaging:
Product-making Progress:
I have tried to make the product using gelatin and glycerine mixture with additional of natural collagen to create a gel-like material for the mask. I also add few drops of coconut oil, aloe vera gel, and lemon water to the mixture to enrich the mask’s benefit. After the third time of the experiments, I found a consistency that might work for further development of the product. However, it is hard to find the correct tools and size for the mould to print the mask sheet.